Literature
With over fifteen years at Drum Workshop as their leading graphic designer for both DW Drums and Pacific Drums & Percussion, I have had so many great opportunities to be creative with layouts and play with textures and fonts.
Edge Magazine:
Edge Magazine is a Drum Workshop Inc. (DW Drums) exclusive publication. It reaches almost 200,000 drummers worldwide. I have been responsible for the overall magazine layout since 2006. It was a fun piece of history to be part of.
Jazz Catalog:
This catalog was one of my favorites, when you can really feel the mood in photos it makes all the difference. Using a vintage jazz vinyl style throughout and going with the black and white photos really created the vibe.
Drumwear Catalog & All Merch Designs:
From buttons to banners, I have lead the graphic design on DW Drums and PDP Swag since 2006. I designed Gon bops 2006-2010, Ovation from 2015-2019, the newest adventure in Merch is Latin Percussion (LP) since 2021.
All Merch Designs:
The variety of playing with fabric textures, foils, embroideries is exciting. The absolute best part, when you see someone wearing it in public, which happens more often than I ever thought.
DW Drums & Hardware Catalogs:
From 2006-2020 these catalogs were printed yearly by Drum Workshop Inc. roughly around 40-60 pages in length and showcasing their hardware, accessories and custom drum options. Each catalog was different than the rest, the common theme being high-end drum kits and hardware. Playing with metallic inks, foils, satin paper, silk touch or the ever favorite matte, these always ended up looking completely stunning.
DW Drums & Hardware Catalogs:
Each Catalog was changed yearly, a fresh new start for the new year of products. Sometimes we added pockets with swatch booklets, it was fun every year to play with textures to make certain images pop.
Edge Magazine:
Edge Magazine is a Drum Workshop Inc. (DW Drums) exclusive publication. It reaches almost 200,000 drummers worldwide. I have been responsible for the overall magazine layout since 2006. It was a fun piece of history to be part of.
Edge Magazine:
Edge Magazine highlighted artists, had Q&A, even music lessons in some editions. All of the current running print ads were also highlighted in this magazine.
Drumwear Catalog & All Merch Designs:
From buttons to banners, I have lead the graphic design on DW Drums and PDP Swag since 2006. I designed Gon bops 2006-2010, Ovation from 2015-2019, the newest adventure in Merch is Latin Percussion (LP) since 2021.
All Merch Designs:
The variety of playing with fabric textures, foils, embroideries is exciting. The absolute best part, when you see someone wearing it in public, which happens more often than I ever thought.
DW Drums & Hardware Catalogs:
From 2006-2020 these catalogs were printed yearly by Drum Workshop Inc. roughly around 40-60 pages in length and showcasing their hardware, accessories and custom drum options. Each catalog was different than the rest, the common theme being high-end drum kits and hardware. Playing with metallic inks, foils, satin paper, silk touch or the ever favorite matte, these always ended up looking completely stunning.
DW Drums & Hardware Catalogs:
Each Catalog was changed yearly, a fresh new start for the new year of products. Sometimes we added pockets with swatch booklets, it was fun every year to play with textures to make certain images pop.
Jazz Catalog:
This catalog was one of my favorites, when you can really feel the mood in photos it makes all the difference. Using a vintage jazz vinyl style throughout and going with the black and white photos really created the vibe.
Jazz Catalog:
We went with a horizontal shape to make each page more unique and highlighted.